The entrance to the Department of History’s office in Sidney Smith Hall

Lori Loeb

Associate Professor & MA Coordinator

Office Location:  Northrop Frye Hall, 73 Queen's Park Crescent East, Room 311

Fields of Study Geographical Fields:

Britain and Ireland

Fields of Study Thematic Fields:

Cultural and Intellectual; Economy, Technology and Society; Social


Professor Loeb specializes in modern British social and cultural history. Her research interests include consumer culture, especially advertising, material culture and women. She is the author of Consuming Angels: Advertising and Victorian Women (1994). Her current research centres on Victorian patent medicines and the female market.

Authored Publications:


  • PhD, University of Toronto
Photo of Lori Loeb